The Right Book Company Blog

Why you shouldn't be writing a bestselling business book.

Why you shouldn’t be writing a bestselling business book

In my life as a publisher of books to support businesses, I have lost count of the number of times someone has said to me, ‘How do I get my book to be an Amazon bestseller?’ Or ‘How do I get on to the New York Times...

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Books that mean business - check out our latest titles!

publishing Aug 03, 2021

It's been a busy summer at the Right Book Company. We've been working on a host of exciting new books and our latest, The Unnatural Promoter by Charlie Lawson has just been launched.

All of these incredible books are already helping their awesome authors build and promote...

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A brief history of audiobooks and 8 reasons why you need one for your book.

audiobooks publishing Jul 30, 2021

Back in 1877, Thomas Edison spoke the words of Mary Had a Little Lamb into his brand-new invention – the phonograph. Little did Edison know that his simple, scratchy, homespun recording of a short nursery rhyme – the world’s first-ever recorded spoken words – would...

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Why is writing a book so hard? And other FAQs...

skills and motivation Jun 18, 2021

I’m not a seasoned author, but I have written three books. I finished the first one 15 years ago (it remains unpublished); the second was a short e-book about storytelling that I published on Kindle a few years ago; the third is a work in progress. But, in my capacity as a developmental...

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5 ways a book will save your business after Covid

“This hasn’t been a great year for speakers.”

If ever there was an understatement, this was it. I blinked as my prospective author’s gaze slipped down to his coffee cup and then back up to meet mine. I felt his pain. In fact, I rather wished I could reach through the cold...

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Reviews matter! Here's how to get more for your book.

It’s reported that over 95% of people will read reviews before making an online purchase. And that’s never truer than with books.

Reviews provide social proof, reassure readers they’re making the right choice and give vital honest insights and perspectives that haven’t...

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Your Must-Do Book Marketing Checklist

There’s no shortage of ways for non-fiction authors to promote and market their book. In fact, there are so many possibilities it can all become a bit mind boggling, raising more questions than answers and making it really tricky to know where to start or what to prioritise.

So, here are...

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How to build an author platform from scratch

Publishers love smart, unique and original book ideas. But they’re also looking for something more from a prospective author.

They want you to have a big platform.

And there's a good reason for that. A big platform guarantees bigger sales, so whether you're looking for a publisher or...

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Is a book springing forth in you?

skills and motivation Mar 02, 2021

In February the pagans celebrate “Imboic”, which seems to have a double meaning – both “ewe’s milk” and “in the belly”, describing a pregnant ewe. I love the idea of the pregnancy of early spring, the hope of better things to come, the anticipation...

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Your book, your love story.

skills and motivation Oct 09, 2020

Over the years, I’ve talked to many published authors and asked them the question – ‘Why did you want to publish a book?’ I’m fascinated to know what it is that motivates us as human beings to share our knowledge, our expertise, our stories…

There are a lot of...

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